Bull CallStill Playing Out1 Year
AA
AAPL
Apple Inc.
Mara Ellison's Call
Services is the quiet compounder the tape ignores
Recorded at
$224.00
Now
Since recorded
—Call is
— Call Recorded Jun 9, 2026by Mara Ellison (@maravaluates)
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Another View
Disagree? Make your own Bear Call on AAPL.
Bull 67%3 Calls on AAPLBear 33%
Where members stand — not who's right. The market decides that.
Their reasoning
Hardware is mature — fine. Services is a high-margin, recurring, still-growing annuity attached to 2B+ active devices. The install base is the moat; monetization is the runway.
- 1Services growth is durable.
- 2Buybacks compound EPS.
- 3On-device AI extends the upgrade cycle.
Biggest risk
Regulatory action against App Store economics or a forced change to search-placement payments.
Let's see what happens.
Look at AAPL first